Things to watch out for with every file. BERTS
B - Borders. anything closer than .25" will expose uneven borders.
E - Edges. Content too close to the edge typically looks unprofessional. For content going to the edge, make sure it bleeds out .125" so you don't get thin white lines.
R - Resolution. Much of what's online is low resolution becaues screens require less resolution than print.
T - Thin lines and fonts. Thin fonts that are not 100% of a primary color will look jagged. The toughest colors are orange, green, browns, neutrals.
S - Solid colors. A single color on large areas expose print defects like banding. Your eyes have little else to look at besides defects.
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