We understand and empathize potential frustrations you have with our pricing. We think about this question a lot and we know it's one of our biggest barriers to helping more people.
Ultimately, we hyper-focus on being a place where you can expect centerpiece-level intensity for whatever product we run. It may seem like that should be a given for any business, but the cost is incredibly high. We could write an entire thesis on this topic, but here are a few factors that you might appreciate:
- We have to spend a lot of time understanding what our clients want. We found the most success using our WINDOW framework to understand the intricacies of your project. This has been the only thing that has given us a fighting chance to have almost every client thrilled while managing budgets and deadlines.
- We rarely run your project along with anyone else's.
- The machines we use to print are over $2,500,000 retail. We have some of the best equipment in the world, but that also means each hour and even each minute has a significant opportunity cost.
- As part of Pacific Nexus, a creative collective of photography, printing and branding studios, we're used to working with the most particular clients, and that level of care carries real costs.
- We invest in automation and technology to help our team stay lean while also executing at the highest level. I think our team is genuinely happy and appreciative of the effort we've put in to create a more sustainable and dignified workplace.
We know that the price for a piece of paper is high and that you have a plethora of other options and we respect that. We're not for everyone, but I think people keep coming back because they see the intensity we bring to the craft while also juggling the challenges of building a lasting organization.